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Allthough it's not the most productive process, if I still like it a month after I've created it (or simply sketched it out), it's probably a good idea... otherwise, it's unlikely to see the light of day, or it might vanish if it has.
Now, this dosen't really apply to innovative ideas, unfortunately, just because someone likes something over an extended period of time, dosen't make it new, fresh or whatever else some call it (hip?).
Really, the only way to know if it's a good / innovative idea, is to put it out there and see what others say about it. We might consider it outstanding and unique however, we're lacking the knowledge that 100s, 1000s or even more people have when combined.
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