Adam Richardson  //  Tiger Balm Idents
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Tiger Balm Red Idents

A series of idents created for Tiger Balm to run as sponsorship of Extreme Sports on Sky. The idea being "Works where it hurts". Each spot captures the inner moment of a sport where complete concentration and over exertion take over and nothing else matters. The film was captured on a Red camera shooting at 120fps and slowed here to 250 fps.

 
 
 
 
 
 
 
 

Advertising Agency : TBWA\Manchester

Copywriter : Becci Tyrrell

Art Director : Adam Richardson

Director : Nathan Camponi (Chief Productions)

Post : 422 Manchester