Maureen Kelleher's profile

Consumer Direct Mail

Postcard concepts to inform interested parties of upcoming courses at the Kellogg School of Management.
A calendar listing upcoming informational seminars was mailed to parties interested in the executive MBA program.
A new subscriber aquisition self-mailer that opened up to a full schedule of summer activites in Chicago.
The welcome kit that was sent to new subscribers.
A new subscriber aquisition piece mailed to new homeowners.
Chicago Tribune new subscriber acquisition.
A concept for a retail credit card welcome kit. The folder closed with an actual zipper.
A welcome kit for the Chadwick's Visa Card.
A holiday-time mailer that promoted the purchase of ring tones. 
The new rewards program was identified by a logo with a "b" in a circle with two triangles around it. This parital "iron cross" format employed die cuts of the alternating triangles and circle.
A DM letter asking existing customers to migrate their account to a rewards plan.
A DM folded postcard directed to existing wireless customers suggesting they look at their current plan for possible change and improvement.
Fitness club bilingual mailers.
An introduction to the rewards program.
A digitally-printed mailer to be customized for individual dentists.
Digiatally-printed mailers for Audi customers after they indicated which model they were interested in.
Consumer Direct Mail
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Consumer Direct Mail

DM new customer acquisition samples

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Creative Fields